Paying in crypto in Cannes is possible thanks to Lyzi!

Cannes in crypto mode: Lyzi has onboarded 50+ traders in record time. Approaching theETHCC (Ethereum Community Conference) at the beginning of July, Cannes can draw its glory from an ambitious deployment: more than 50 retailers such as restaurants, pharmacies, beaches and hotels, including recently The Mondrian Hotel and The Golden Tulip Hotel, are already ready to accept Bitcoin and other cryptocurrencies thanks to Lyzi.

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Why is Cannes aiming for a 90% crypto adoption rate?

Mayor David Lisnard's initiative: train the city's merchants to support the arrival of thousands of cryptophilic visitors. The objective? Offer a modern, fluid payment method adapted to an affluent international clientele. Cannes is thus aiming for a cryptofriendly adoption rate of 90% of stores by the summer.

How Lyzi conquered the city of Cannes

Lyzi initially focused on strategic targeting by focusing her efforts on hotels, beaches and restaurants on La Croisette. This choice quickly paid off: in these tourist areas, adoption was rapid, accompanied by an increase in the average basket.

A turnkey training course was offered at the Palais des Festivals, covering technical, accounting and fiscal aspects. Lyzi provided compatible terminals, directly integrated into existing cash register systems, thus simplifying the shopping experience: a classic POS, a QR code to scan, and possible payments in ETH, BTC, USDC... with conversion into euros within 24 hours.

The fees are advantageous: 0.5% for retailers, while the customer portion (between 1 and 3% depending on the amount) is largely covered. Lyzi also relies on the political momentum of the city and the support of the municipality to promote cryptofriendly retailers.

Concrete results: more than 50 stores and this is just the beginning

• 50+ onboarded merchants in less than two months.
• Formation of 400 retailers In February at the Palais des Festivals
• Target conversion rate of 90% by summer 2025.
• In addition to boosting Lyzi's visibility, this strategy strengthens Cannes as a pioneer destination for crypto payment.

Perfect timing in the run-up to ETHCC!

This year, the city of Cannes is preparing to host theEthreum Conference Community (ETHCC) from June 30 to July 5. This event attracts 6,500 accredited (and 10,000 participants including visitors): this is an opportunity for the city of Cannes to shine on the international scene shortly after its famous Festival. Lyzi relies on this influx to deploy its network and demonstrate a Operational crypto payment method in store.

For Lyzi, this inexorably involves:

• Strengthening credibility: Lyzi is becoming a major player in point of sale crypto payments, integrating with traditional cash register systems.
• Snowball effect: Cannes is showing the way and cities such as Lyon, Grenoble or Annecy could be inspired by this model, such as the city of Talence.
• Boosting tourist attractiveness: being a “cryptofriendly” destination is an image driver for modern communities.

Cannes is now a fan of cryptocurrency payments

Lyzi shows that cryptocurrency payments, far from being a gimmick, can be rooted in physical commerce. In Cannes, the combination of political power, commercial strategy and technology made it possible to reach a new level. Objective: to reach 90% of merchants, demonstrate the usefulness of cryptos as a payment method, and offer a seamless experience to local and international customers.

Find out now where to pay with cryptocurrencies in Cannes right here.

Lyzi:

• targeted the right places,
• trained traders effectively,
• simplified the technology as much as possible.
  
  

Result: more than 50 merchants ready forTHE ETHCC and a dynamic that could well extend elsewhere in France.