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Lyzi acquires Gardenlab: a revolution in cryptocurrency payment and customer loyalty

Lyzi acquires Gardenlab: a revolution in cryptocurrency payment and customer loyalty

Last changes :
30/8/2024
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Lyzi, a cryptocurrency payment leader, is expanding its reach.

We are thrilled to announce that Lyzi has acquired Gardenlab, a leading Web3 startup that specializes in creating innovative loyalty and rewards programs. By acquiring Gardenlab, Lyzi is taking a significant step forward in revolutionizing the way brands reward and engage with their customers.

A technological synergy to open new markets

Maxime Barthélémy, founder of Gardenlab, has shared his enthusiasm: “it is with pride that we join this adventure, and that our know-how integrates directly the white label solution of Lyzi. This is going to open to us new promising markets. We are more than ever confident to be able to redefine the relation between the brands and their clients.”

For our CEO and co-founder, Damien Patureaux, the acquisition of Gardenlab aligns perfectly with our growth strategy: “Gardenlab brings us a significant technological boost that perfectly complements our development goals. Our product offering is expanding, and we are delighted that Maxime has chosen to join the Lyzi team.

An enrich payment experience

By integrating Gardenlab, we've enhanced our comprehensive payment solution, featuring 3.0 loyalty programs, NFTs, tokenization, and DeFi. This robust offering has already attracted major partners like LG Auto, with whom we're developing a cutting-edge 3.0 loyalty program. This partnership builds on the successful deployment of our alternative payment solution a few months ago.

Simplicity and speed are the keys to success.

Our model allows merchants to easily accept cryptocurrency payments. The solution, modular and free for the merchant, simply requires scanning a QR code. Thus, the approximately 600 million cryptocurrency holders can pay via one of the many exchanges collaborating with us, such as Binance. Our solution is already in place in prestigious establishments like Beaugrenelle in Paris and Printemps stores throughout France, with a guaranteed next-day euro payout into the brands' accounts.

Towards a promising future.

"Thanks to the acquisition of Gardenlab, we are preparing for an even more promising future. The integration of Gardenlab's services now allows cryptocurrency holders to join loyalty programs directly at the time of payment, without requiring complex administrative procedures. Thanks to blockchain technology, brands can offer rewards and exclusive experiences, opening up new possibilities in customer relationships.

Lyzi's acquisition of Gardenlab marks a significant milestone in cryptocurrency payments and customer loyalty. This strategic partnership propels Lyzi to the forefront of innovation, providing merchants and consumers with cutting-edge solutions tailored to the modern market.

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